Drinking out of a clear plain glass is boring and no fun. Drinking out of a fully customizable 16 oz pilsner with any image you see fit is arguably the most fun one can have while consuming a liquid. When you friends see you taking a sip from this glass they will instantly want to know where you got it from and how they can get their own because they want to be a sliver of how cool you are. These customizable pilsners are great gifts, marketing tools, and not to mention a great glass.